Blog

Three Basic Marketing Tactics to Launch Your Startup or Small Business (Without Big Budgets)

So you’ve started a business! You’ve done all your homework, validated the market, built a team, sussed out your business model and developed the product/service. Now you’re ...

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What I've Learned About Outsourcing

Startups with limited resources may be tempted into outsourcing to cheaper places.  I'm sure you've heard horror stories of entrepreneurs who spent a fortune building an idea ...

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Rebekah Campbell: Sole Founder vs. Co-Founders

Posse is my first tech startup and I'm the sole founder.  I've worked hard to establish the company for more than two years and, as you can probably gauge from my earlier ...

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Marketing MacGyver Style – Getting Results With Nothing but Paperclips, Ductape and the Right Attitude

I love doing marketing on tiny budgets! And no, I’m not being sarcastic. In the last 5 years I’ve done marketing for three different organisations, have been involved in two ...

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Behind the Scences: Failing with Confidence

We are asking Kiwi start-up entrepreneurs to give us a behind the scenes look at what it is like to start a business. This month: Lance & Ivy Jimmieson share how they failed ...

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Tech Trailblazers Awards Partners With the Icehouse to Reach New Zealand’s Finest Enterprise Tech Start-Ups

The Tech Trailblazers Awards and New Zealand’s Business Growth Hub The Icehouse are partnering to bring the best enterprise Start-Ups into the global awards contest.

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SnapComms: Staff Communication Software Solutions

Founders: David Selby, Chris Leonard, Simon Waterer and Sarah Perry Business: SnapCommsIndustry: ICT Location: Auckland, New York & California  Icehouse Programme:  Incubation ...

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How to Hire for Your Startup

I've run a start-up for a couple of years now and ran my own music company for eight years before that.  Anyone who followed our progress would know I've made a few hiring ...

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The Psychology of the Entrepreneur

A great deal of research has been done into the psychological characteristics commonly displayed by an entrepreneur. One of our Executives in Residence Paul Gregory shares ...

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Dirtyman Skincare: Skincare Products For Men

Founders: Tracey & Mike OrangeBusiness: DirtyManIndustry: FMCGLocation: AucklandIcehouse Programme: Hatchery & Incubation, 2010 - 2013

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