We go to the dentist, doctor and potentially the optometrist & hearing specialist. We take our car to a mechanic. We seek a builder if we’re renovating. We ask an Insurance broker to consider our needs and find the relevant products. We refer to a lawyer for a raft of things. We have teachers to educate our children and grandchildren. We expect the sports teams that we admire to have someone responsible for getting the best from the players. We might even have a personal trainer at the gym.
Oh and we spend money on those things. Sometimes a lot of money.
Our businesses are no different. Some people might even argue that their business is more important than a few of the other things on the list above. In many cases, our business is our most valuable income producing asset or we hope that it has the potential to be, particularly if we’re spending so much time in and on it. Maybe we even wish to leave a legacy for future generations.
Creating, building and even selling a business takes smarts, hard work, hard knocks, energy, vision, relationships, money, sacrifice, resilience, patience, countless other qualities, requirement and experiences – and usually just a little bit of luck somewhere along the journey. The reality is that we simply can’t and shouldn’t do some things in life all alone, no matter how good (and successful) we are.
In my experience, asking for help with your business is not a sign of weakness. To the contrary, I genuinely believe that it’s a sign of honesty, reality and strength. It can help us improve and also excel. It’s also an opportunity to continue to re-energise passion for your business.
Now back to Roger Federer for a second. Would he trust a tennis coach who didn’t have a successful track record on the tennis court? Not a chance. Roger Federer’s coach is a former world #3, who won 10 ATP titles.
So when it comes to your business asset and considering working alongside a business coach, my #1 suggestion is to start your journey with someone who has a successful track record with their own business.
Good luck! (And no, Roger didn’t appear to consider me as coach material. You win some, you lose some.)
Richard Poole and Roger Federer in 2008.
This blog is written by Richard Poole, a business coach at The Icehouse. If you'd like to learn more about engaging a business coach and taking your business to the next level, contact him to organise a free, no obligation chat.